Industry Benchmark and Competitive Analysis
As you search for a trusted partner, it’s important to take a purely objective look at your options. We believe the best way to do that is by comparing providers based on coverage. Ultimately, you want your consumers to be able to successfully connect to their payroll provider when prompted to do so.
Trusted by Industry Leaders and Innovators
Below, you’ll see an objective analysis we conducted featuring Truv and three other providers in the space. The results show why Truv has won 90% of A/B tests that have been conducted with competitors.
Truv | Competitor A | Competitor B | Competitor C | |
|---|---|---|---|---|
Funding | $30M+ | $50M+ | $50M+ | $50M+ |
Claimed Coverage | 85% | 75% | 80% | 75% |
Integrations | 12,800 | 300 | 1,500 | 450 |
Employers in Database | 2,300,000 | 20,000 | 64,000 | 34,000 |
Employers Mapped to Payroll Providers | 150,000 | 20,000 | 64,000 | 34,000 |
NASDAQ Coverage | 62% | 9% | 35% | 33% |
University Coverage | 45% | 6% | 34% | 23% |
Healthcare Coverage | 60% | 15% | 25% | 30% |
Federal Government Coverage | 96% | 45% | 60% | 22% |
Top 1,000 Private Companies Coverage | 96% | 73% | 75% | 60% |
Four Reasons Why Organizations Partner with Truv
Best-in Class Coverage
We successfully connect to payroll accounts and employers covering over 85% of working Americans.
96%
coverage of Fortune 1000 companies
50+
supported payroll providers
12,800+
direct employer integrations with 2.3M employers
UX Optimized for Pull-Through Rates
User selects their income source through either their employer or payroll provider
User signs in to enable access to their payroll account to another organization
The connection is successfully established and the data is available via API and the Truv dashboard
Integrate in an Afternoon, With or Without Engineers
Truv is Enterprise-Ready and FCRA Compliant
What Our Clients Say about Truv
ClearChecks
Charlie Cafazza
Co-Founder
“We’re seeing a renewed focus on the sovereignty of personal data that’s only going to increase as consumers understand more about how their data is used, sold, or protected. Truv will become ubiquitous for verifications”
S2Verify
Bryan Zimbardi
Research Manager
“We’ve completely moved away from my previous vendor for verifications. Truv has helped us improve turnarounds and coverage for our clients, while being a trusted partner. Whenever we’ve had suggestions or needed help, Truv is there for us.”
OpenRoad Lending
Jeff Austin
CFO
“Truv has helped us speed up and automate employment and income verification, which also speeds up the loan process, saving both OpenRoad Lending and our customers time and money.”
S2Verify
Bryan Zimbardi
Research Manager
“Truv’s applicant experience was the cleanest among the vendors we evaluated. The screening process needs to be frictionless for the applicant, and Truv’s applicant interface made it the obvious choice.”
Put Truv to the Test
Let’s partner together to accomplish your business objectives